Links for January 8th Through January 9th
These are my links for January 8th through January 9th:
- Eyetracking research shows how younger readers view news websites - Eyetracking study summary:
What works
• left sided ads
• sidebars (related links)
• moving ads with women (regardless of side)
What doesn't work
• video
• option to personalize the site
• busy design - DiSEL-Project.org - Somehow I just found this:
Consortium of papers that do 'eye-ball' research — fantastic implications for online advertising, and not in a good way.
- mental_floss Blog 6 Unusual Things Owned by Newspapers - The newspaper business just isn't profitable (anymore), but back when they were rolling in 20% profit margins, they could afford some horizontal growth. 6 things newspapers still own.
- Dan Froomkin: What Google Can Do for Journalism - A much better list of things Google could do for newspapers than http://blog.wired.com/business/2009/01/five-things-goo.html
- An Oral History of the Bush White House: Politics & Power: vanityfair.com - Fantastic piece on the entire Bush Administration. It's worth the long read.
Format: Short summaries of major events chronologically introduce quotes from major players in the administration on the topic. - Introducing Tweetbacks Plugin for Wordpress | Developer's Toolbox | Smashing Magazine - How to stylize the tweetbacks plugin for wordpress
- DigiDave | Communication is Key: Editors and Publishers - In a Battle Against Inertia - "If you have an idea - you should get your organization equipped to execute on it within two weeks, maximum."
- Eyetrack studies: What we've learned and how to conduct your own :: 10,000 Words :: multimedia, online journalism news and reviews - Interesting look at how people read newspaper sites.
• People read in an "F" pattern
• Seems like video is not a hot topic
• banner ads are ignored
Links for January 6th Through January 7th
These are my links for January 6th through January 7th:
- Mainebiz - A new freesheet practicing the Guerilla journalism style is starting in Portland.
- How the newspaper industry tried to invent the Web but failed. - By Jack Shafer - Slate Magazine - The claim: Newspapers were early to get online, they just didn't get on the open web soon enough.
The problem: Newspaper structure is inherently flawed for internet consumption. Ad rates alone cannot sustain the newsroom, newspapers have become distracted by video as their answer, and stock price is too much of a concern. There's probably more to add to that list too. - Public Press FAQ | The Public Press - Here's a radical idea: share your published articles with Public Press, a non-profit that receives its money NPR fashion, so there are no ads.
